Article Treasure Cove

The cost of modern video production
soars far above the financial capabilities of most small to medium sized companies, today, wishing to avail themselves of this form of media advertising. Winmax Video video production of City of Industry California has found a unique way to cut the cost of trade show video production drastically, and is producing high quality videos at unbeatable prices beginning at only $199.00. low cost videos

Ted Sun, the marketing Director of Winmax explains that the secret of their success is that they have learned to produce videos in a production line style.

Say we have a 10 minute video. Instead of having 2-3 three people struggling with the video production for a month, we divide the video into 10 30 second segments, and let specialty teams simultaneously work on each individual segment. In this way, every segment can be completed in 2 days. When all the segments are put back together, we find we’ve completed a one month task in as little as 5 days.”

This unique marketing video production line is supervised by a manager who knows the capability and artistic imagination of each team member.
At the outset, he assigns different segments of the video to specific individuals, to get the effect he wants in that segment. Once the assignments are made, the supervisor monitors the work to insure the uniformity of the final product. The project manager doesn’t merely parcel out the work. He provides very specific instructions to each team member regarding the effects he wants to appear in that segment. In this way, every team is able to immerse themselves in their video segment, and thereby elevate the quality of their work to a higher level, because they are not pressured to complete an entire video.

This smart managing style results in the production of low cost videos that are ready for company inspection within a week. The final product not only reflects the speed of production, but the collective imagination of the workers, who are allowed to flex their creativity while focused on the completion of their segment. According to Sun the opportunity to be creative produces sophistication in the workers, which far outstrips the level of work found at other companies. “People coming from other companies are like babies when they come to Winmax,’” explains Sun. And the reason for this, he points out, is that the imagination of each individual is very different. Whereas other companies might try and fit the imagination of their workers into the mold of that company, Winmax builds their projects around the potential of each employee, and thus brings out the best in their staff.

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