Article Treasure Cove

Time and time again, when people are introduced to network marketing sales, they are informed that this business is not about sales, but its about something completely different. The harsh reality is that in MLM you have to make sales in order to make money, just as in in all other business. Below I’ll reveal three of the biggest lies being told , and the truth behind them.

#1 “Its not selling, its sharing”. This is one of the biggest expressions being told to new MLM sales reps .

The real truth is that with network marketing sales, as in any business, at its most basic level is about an exchange of value, in this situation cash for a product or business opportunity. The whole sharing mentality is often told to new MLMers who have a huge phobia of doing actual selling.

The sharing technique is really just one person counting on the relationships that they have with friends and family, and the trust they have built up with them. They use this as a leverage point to build their business and sell their MLM products or opportunity.

Number 2 “We are not in sales, we we educate individuals on deciding better choices”. Educational selling is a fairly well known tool in the sales and marketing business, and in network marketing sales also.

A great example of this can be seen at home depot. One of the things that alot of people love about home depot is that they hold classes and how to expos on how to actually do home repairs and projects. This is a great example of educational marketing at its best.

They invite a targeted group who wants to learn something , they teach them that one thing , and then have the sale in a very easy manner.

You can see this technique carried out many ways in network marketing sales with educational sessions, webinars, conference calls. All with a goal of educating people which makes the sale easier.

#3 “The product sells itself”. A product doesn’t sell or market themselves , people sell products, plain and simple . attempt this as a way to illustrate this idea. purchase a big box of the latest wiz bang juice, top of the line, best in the market.

Ok, put the box of stuff in your driveway, and leave it there for a couple days.

Does the product magically leap up and sell itself? Are any sales made without someone actively working to market the product?

No, actual people getting in front of targeted individuals and demonstrating the benefits of products or opportunity is what clinches the sale, not the product itself.

I hope that talking about some of the points in network marketing sales cleares up what this business is really about. Just as in any other business , a sale must happen in order for money to be made.

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Tags: network marketing sales