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Increase Your Job Search Success- Compose A Target Letter.

Written by Author on January 24th, 2010

A lot of job seekers get caught up searching at the 5% of jobs that are freely listed online or in the newspaper and pay no attention to the other 95% of jobs hidden in the “hidden job” market. Especially today with the economy in flux it is very important that you take a pro-active approach to your job search. You can’t afford to limit your search to the so named “open jobs.”

You can dramatically improve your job search success relation by accessing the profitable “hidden job” market. One underutilized tool for doing this is the target correspondence. Begin by researching organizations that you have identified as being of interest because you think they need your expertise, they meet your talents as an ideal company, or both!

As you research the company, ask yourself, “How can I enhance the organization? How can I improve sales, enhance employee preservation, increase productivity, or improve processes?” Your goal is to expose specific challenges facing the organization and identify ways that your expertise would positively affect the company. As well to visiting their website and doing an online search consider talking with current workers and/or customers. And certainly, part of your research includes uncovering the name of the top executive who has the power to hire you or suggest you for hire. It is to this person that your letter is written and sent. When in hesitation, start at the top!

Your reason in writing a target letter is to obtain access to and impress decision-makers who you else would not meet. Your one-page letter outlines the results of your research, highlights your expertise, and shows your ability to impact the company in a specific high priority area.

Open your letter with a sincere compliment about the corporation. Everyone likes to hear the good news about their organization! Then, for a short time discuss the results of your research- three or four challenges you’ve uncovered that are facing the commerce and which you have the skills to solve. Focus on solving their most pressing problems since that is what matters to them!

Close the letter with a suggestion to meet to explore in greater detail how you can have a positive impact on their business. Sign your name and then, add a P.S. that teases them with a “what’s in it for them” advantage, for instance, “P.S. One idea my research uncovered has the possibility to increase front office competence by as much as 15%.”

Do not include a resume! Keep in mind, you are an expert problem-solver, not a seeker for jobs in Ohio. (For more data on selling yourself as an expert you may try reading articles on jobs in Ohio search.

Follow up with a telephone call within three to five business days to plan a mutually agreeable meeting. Meanwhile, review your jobs in Ohio research, prepare thoughtful needs analysis questions, and be prepared to demonstrate your worth when you meet Mr. or Ms. “Big.”

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