Article Treasure Cove

Write an article, find the traffic. Well kind of! Since the birth of writing articles, our industry has caught on to the phenomena of increasing your website’s traffic by becoming the expert in your field. The lone trouble with this is that for each serious professional in one field, there are a thousand other writers that are jumping on the “band wagon”.

This article phenomenon is hurting every industry!

From bloggers, feature writers, plus e-books, the writing industry is yearning for additional great writers. The internet marketing community is particularly hurting for improved content.

With the birth of SEO (search engine optimization), people all over the planet are searching, browsing, and reading everything they can on how to promote their business on the internet. Because of this demand for different content, the supply of writers are growing on a daily basis but the quality of articles is declining exponentially.

Everyone is writing on the subject of the exact identical thing! My company receives on average 10-20 articles per hour submitted to us. I would have to say that only 1 in about 100 articles submitted are ever published on our website. Those numbers are exceptionally low and for good reason.

It’s all about “substance” – or lack of it!

Numerous articles we look at are nothing other than simple “babble” plus the majority of them are worthless. You can seriously tell right away whether the article is just a promotional piece or else something with definite matter within the content.

Great content is extremely critical. There is a misunderstanding out there that the majority of people won’t read your subject matter and you could pretty much post anything you feel like within your site as long as your site is fresh, professional looking, plus can be located online.

YOU ARE SOOOOO WRONG!

website content development

If there is one constant online, it’s the reality that the general public is getting smarter as well as further knowledgeable on how to research for honest, reputable companies on the internet.

Regrettably, authors these days are merely stealing from other great authors!

I am not talking about posting someone else’s article on your site! Copying content from other leaders within your industry will just hurt your company. This is why the writing industry is getting poorer; many writers out there merely pick a topic they want to write on, then they go online and find 5 articles on that subject. Once they have some additional great articles, they just proceed to combine each article for themselves, by personalizing the content a little.

Do you ever question why for particular topics within your industry, you could find hundreds of authors that wrote almost the precise same article? I label these people “Content Copiers”.

Even worse are people that purchase articles to post online ! ! !

This gets me every time. Did you know that you could now employ a company to write anything on behalf of you and place your business information as the source and author of the piece? This strategy is seriously depressing considering I could just about guarantee you that the article you just bought was also sold to a handful of other companies. All they do is tweak the article a little bit and insert a different heading.

No individual knows your business more than you do. If you are seriously good at what you do, 9 times out of 10, you in all probability have adequate information to write an piece that makes sense, that is unique in content, plus that has your individual touch.

We’ve all come across special situations while operating our businesses. These tiny but significant situations are what gives us self-assurance in what we achieve. When you learn from your mistakes, you should as well consider educating people on what you’ve learned in order to assist your prospective customers or yet help better inform your business.

Think beyond yourself plus write down something useful.

I hope you’ve enjoyed this article!

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