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Free Web Site Marketing Ideas

Written by Business Maker on March 3rd, 2010

One hurdle that many new Internet home business owners face is how to promote there website. While Pay Per Click advertising can be effective it can be very costly. So is it possible to market a website with little to no money? Absolutely,
Here are my top 4 free online marketing methods:

Article Marketing – A typical article can be anything from 250 to 750 words long. Articles posted on article directories can help you get more traffic to your website via the link in your article signature file. Each article can also help the specific web page it links to to rank higher in the search engines for specific keyword phrases, which will then bring more targeted traffic to your web page.

If writing articles seems difficult, simply write shorter articles focused on just one or two points relating to the web page you want to promote. Write a series of 250 word articles and post them on article directories that accept shorter articles.

Do-It-Yourself Search Engine Optimization – You can find out a lot about simple SEO techniques free of charge by doing some basic online research via Google. Study the techniques and build each of your web pages around sound basic SEO principles. This will attract some traffic to your site naturally – that is, without you having to do any active publicity work.

This is especially effective if you combine SEO with longtail keyword phrases. Longtail keywords are longer keyword phrases that are very specific, attract a smaller number of more highly targeted visitors and are much less competitive than more common keywords. If you build a series of ten webpages around ten longtail phrases, and each page attracts just fifty visits per month, that will amount to 500 visits in total from highly targeted traffic. The more you build the more your traffic will continue to grow without you having to do any further work.

Blogging – Blogging is a free or very cheap way to build an online presence. Some affiliate marketersstick solely to blogging and focus on building an online presence through the power of their blog posts alone. So if you have a lively writing style and a lot to say for yourself, start blogging! Whether you use Blogger, Wordpress, TypePad or some other blogging platform, blogs tend to get great results on the search engines. A blog post around a longtail keyword can appear on the first page of Google for that search term within hours of being published.

Posting blog comments – This marketing tactic needs to be done with care. Find popular blogs that are related to your market niche and post responses to the blog posts. When posting a comment you are usually allowed to include a website url which will hyperlink your name when your comment appears on the blog. Always post constructive comments in response to the topic of the blog. Remember, high quality comments will be appreciated and will get people curious to find out more about you. They will then click on the link and arrive on your website.

As you can see, there are several ways to get free traffic to your website. Nobody with an Internet connection can be said to be too poor to build and market a Internet home business.

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